In this Fortune feature, Alberto Vettoretti, CEO of Ascentium ASEAN (Special Markets), shares his perspective on Vietnam's economic transformation and the factors driving its growing appeal to international investors and businesses.
Drawing on his experience advising companies across Southeast Asia, he highlights Vietnam’s evolving position within regional supply chains and the key shifts influencing investment decisions across the market.
From strong growth momentum and increasing foreign investment to the evolving competitiveness of Southeast Asian markets, the article explores what is driving Vietnam’s trajectory and what it means for companies navigating cross-border opportunities in a rapidly changing global landscape.
