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5 Common Import Issues in Surabaya: What Businesses Need to Know

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Import issues in Surabaya remain a crucial topic for businesses, as the city serves as one of Indonesia's key import hubs, supporting trade across the eastern region. Despite rapid economic growth, importers must navigate several challenges to ensure smooth operations.

This article explores Surabaya's import growth, the main factors driving it, and the common obstacles businesses face when bringing goods through its ports.

2024 import growth in Surabaya

East Java, where Surabaya is the capital, saw a significant increase in import value in 2024, reaching USD 2.7 billion, or an almost 4.6% rise compared to the previous year. China was the top import partner, with goods valued at USD 860 million, followed by Hong Kong and Brazil.

The largest share of imported goods came from non-oil and gas products, totaling USD 2.3 billion, representing a 17.7% increase compared to December 2023. In contrast, oil and gas imports amounted to USD 475.6 million, showing a 32% decline from the same period.

Read more: East Java's top business sectors: Discovering potential

Why businesses choose Surabaya as a prime import destination

Here's why many businesses select Surabaya as their import gateway:

Strong Port and Transport Access

The Port of Tanjung Perak handles high cargo volumes and is well connected to toll roads, rail lines, and Juanda International Airport, making shipping faster and more efficient.

Lower Congestion Than Jakarta

Surabaya's port experiences fewer delays compared to Jakarta, helping importers avoid bottlenecks and maintain smooth supply chains.

Trusted Logistics and Customs Services

The city offers a wide range of reliable freight forwarders, customs agents, and logistics providers. Many offer fixed pricing and delivery guarantees, reducing the risk of extra costs or shipment problems.

Read more: Medical device registration service in Indonesia for importers

Access to Eastern Indonesia

Surabaya serves as a gateway to the country's eastern regions. Items can be quickly distributed to nearby provinces, making it ideal for companies that want to expand their reach beyond Java.

These advantages can significantly impact your import-export business by offering:

  • Faster shipments with fewer delays
  • Lower logistics costs due to better port efficiency
  • Stronger regional access for expanding markets
  • Easier scaling of import operations with reliable partners

Read more: Indonesia's top import-export business ideas

Challenges of importing into Surabaya: 5 common import issues

While Surabaya is a strategic location for trade, businesses must be prepared to face several import issues in Surabaya. Here's the breakdown to avoid delays and additional costs:

1. Port Congestion

One of the most common import issues in Surabaya is congestion at Tanjung Perak Port. With high container traffic and limited space, shipments can face significant delays. In 2024, 26.000 containers were reported stalled due to documentation and scheduling problems, causing delays and added costs for importers.

2. Changing Import Regulations

New policies, such as the Ministry of Trade Regulation No. 8/2024, can be challenging to follow, especially for businesses without dedicated compliance teams.

3. Customs Clearance Delays

Slow custom clearance can impact delivery times and increase costs.

4. Low-Quality Service Providers

Hiring unqualified brokers or agents is a serious risk. Mistakes in paperwork or customs declarations can lead to shipment delays, fines, or legal trouble.

Read more: From risk to opportunity: How US import tariffs benefits Indonesia

5. Unpredictable Import Costs

Another import issues in Surabaya is financial impact of exchange rate fluctuations, storage fees, and demurrage. Without careful cost planning, profit margins can be severely affected.

Read more: Navigating the landscape of Indonesian imports

How Ascentium can help navigate import issues in Surabaya

Managing import issues in Surabaya can be challenging, but the process becomes more efficient and stress-free with the right partner. Ascentium Indonesia (an Ascentium Company) provides reliable import solutions to help businesses stay compliant, avoid delays, and streamline operations:

  • Import Permit: We manage the process, from identifying the appropriate license and preparing documents to ensuring full compliance with Indonesian import regulations.
  • Importer of Record (IOR): We handle customs clearance, taxes, and duties, and ensure timely and hassle-free delivery of your goods.

Frequently Ask Questions

Key Contacts

Hotdo Nauli avatar

Hotdo Nauli is Legal & Delivery Manager at Ascentium Indonesia, specializing in corporate legal matters, contract management, and regulatory compliance. She supports businesses in navigating Indonesia’s legal framework and maintaining compliance with applicable laws and regulatory requirements.