In the latest episode of Ace It with Ascentium, Chloe Chan (Chief Strategy and Corporate Development Officer) shares how the company evolved from a startup concept into a global platform through an acquisition strategy that prioritised retaining founders, preserving culture, and creating synergy over speed.
In the world of M&A, success isn't just about closing deals - it's about building lasting partnerships. In this Q&A, Chloe shared the company's distinctive approach to acquisitions. Rather than purely financial transactions, Ascentium focuses on finding founder-led businesses with shared values and vision, prioritising strategic fit and long-term commitment.
What sets Ascentium apart is their co-investment programme: founders and key management reinvest back into Ascentium, ensuring alignment and business continuity well beyond the deal. When asked about executing deals at velocity, Chloe outlined a structured three level approach - proof that speed and thoughtfulness can coexist in modern M&A.
Hear it from Chloe herself: “Our industry is very people-driven. If you just focus on a checklist, you’re missing the bigger picture: how to engage with people, how to retain your team. Retaining the team and making sure they’re happy means much more.”
M&A is not just about acquiring companies. it’s about co-investing in their future to foster long-term commitment and business continuity.
A people-first approach is essential. Building trust and strong relationships with founders and key leaders lays the foundation for successful partnerships and sustainable growth.
True value creation goes beyond paying the highest price. Short-term cost-cutting may boost margins temporarily, but it often erodes long-term growth potential and client satisfaction.