Admattic

Industry

Advertising & Marketing

Customer Profile

Admattic is a global advertising and marketing company founded in the US, with operations across the UK, Mexico, India, and Indonesia. The company entered Indonesia in 2022 as part of its Southeast Asia expansion.

Market

Indonesia

Ascentium Services

Accounting & Tax, Compliance, Immigration, Incorporation, Payroll

Customer Since

2022

When we were looking for a partner in Indonesia, Ascentium came highly recommended, and they have supported us from incorporation to visas, payroll, accounting, and tax. They brought a personal touch and helped us understand nuances of the market we did not know about.

Advait Panchal, Director & President, Admattic Indonesia
Admattic

Challenge

Admattic, a global advertising and marketing company founded in the US, had already expanded into the UK, Mexico, and India when it set its sights on Southeast Asia in 2022. Indonesia stood out as the right hub: a large, diverse market with regional ties to Malaysia and Singapore and a strong local talent pool. Entering it, however, meant navigating an unfamiliar regulatory landscape. Obligations such as withholding tax were new to the team, alongside the practicalities of hiring local talent, securing work visas, and understanding how business operates in Indonesia. Without a trusted local partner, Admattic risked compliance gaps that could slow or even derail its market entry. On the recommendation of an existing client, Admattic engaged Ascentium Indonesia to set up and run its local operations.

Solution

Handled company incorporation to establish Admattic's legal presence in Indonesia. Managed work visa and immigration requirements for foreign personnel, set up and ran employee payroll, including statutory insurance obligations, provided ongoing accounting and tax compliance support. Guided Admattic through VAT registration after its revenue crossed the threshold.

Client Benefits & Advantages

Established a compliant Southeast Asia hub in Indonesia instead of relocating to another market
Continuous partnership since 2022 across five service areas
A single partner for setup, people, finance, and tax
Early visibility of local obligations before they became problems
Consistent service quality through a dedicated point of contact
Compliance that scales with growth, including VAT registration

Establishing Admattic in Indonesia Through End-to-End Business Setup