My first 100 days as a digital planner at Ascentium were a unique experience. There were ups and downs along the way, and I know that I sometimes struggled just to keep up with everybody else.

My first big adjustment was moving to a city 2,032 miles away from home where I didn’t know a single person outside of work. But I experienced some things I never would have encountered had I not been privileged enough to come here. ... Read More

When I was hired I was told that I would be asked to conduct a great deal of research. I have always considered myself an information-craved Internet addict so I was happy to hear that.

My boss tasked me with finding out what consumers were saying about this particular brand which is also a top client of ours. I searched through various websites and social networks and was able to find what she wanted. One thing is for sure; people really liked posting their thoughts and feelings on the Web. ... Read More

Things really started picking up for me as I entered my second week at the agency. I felt more comfortable with my surroundings and co-workers which enabled me to figure out more efficient ways to balance my time.  ... Read More

I neared the completion of my college career and it was time to apply for jobs. My goal was to get a job at a digital advertising agency. While I was in school I attended every ad club event I could make it to. I was fortunate to hear from a slew of advertising professionals from across the country. They shared tips on how to apply for a job, what websites we should check out, email etiquette and of course, what students should and should not be doing with social media. ... Read More